Personal Trainer Branding

What is Branding? Why should i do it, How do i ‘brand’ my business?

Well Branding is defined as ‘ to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers‘

So you want people to be able to recognise YOU from your competition. In the personal training world this is really important as there will be numerous trainers within your gym, your local area and your city.

Image Above - Fresh Lifestyle Personal Training Branded Image.

When building your website, you will also want to take your branding into consideration so that it all ties in together.

You normally identify a brand through one of the following…..a name, term, sign, symbol, colour or design

here are a few examples of branding…
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